The quality of your questions is more important than your answers.
As the economy heats
up, more professionals are interviewing for new jobs. Although a recruiting
manager usually initiates the questioning, the smart candidate guides the interview
with questions. The fact of the matter is that recruiters are suckers for good
questions. And it’s not merely that you’re in the know about an organization or
that you want better information to make your decision, but quality questions
impress more than quality information. That fact will put the interview into a
different category and give your candidacy a leg up on the job.
Obviously, you want to be prepared for the interview by
knowing as much as possible about the firm, its managers and the position for
which you’re interviewing. Early in the interview, however, most recruiting
managers will lob softballs like, “How would you describe your management
style?” and, “What was your biggest work challenge, and how did you handle it?”
But if you pay close attention to these early questions and answer them
quickly, AND if you’ve devoted time to developing the conversational tools, you
can pivot to your own questions and orchestrate the interview graciously and
warmly.
Why do questions
by the candidate work so well? It’s because recruiters and managers love to
be asked to display their knowledge base. But the psychological underpinnings
of these situations grant the questioner a great deal of subtle, usually hidden
power.
So where do you
start the interview process and what are the more useful questions?
Keep values up
front: You’ll want to work for a firm that will provide new learning, values
critical thinking, emphasizes transparency, expects adaptability, and uses smart
technology. And if you’re not astute about those values, in a few years you’ll
be on the streets.
Voracious
listening: Stay alert to what their questions and their answers say about
the organizational culture, its values, priorities and ways of working. What’s
their rhetoric--what kind of language do they use? Techie? Strategic?
Relational? Customer-centric? Results oriented? All of the above? How extensive
is the vocabulary? (My rule: the quality of the vocabulary and sentence nuance
tell you how effective the firm and its managers are at problem solving. If
they’re using 8 word sentences and averaging 7 letter words, there may not be much
to learn from the organization.)
Examples: Whatever
the answer to your questions, always ask for examples. Recruiting managers can
bullshit with abstract ideas until the cows come home unless you ask for
concrete examples.
Decision-making: How
effective is the organization at analytical problem solving and decision
making? How do decisions get made and by whom? How willing is the organization
to manage differences and conflicts? How do they manage people and projects?
What prospects for growth do you see in their answers to these questions?
How good is the
firm at . . . Seeing around the
corners, identifying competitive advantages that other similar firms miss, building
and maintaining competitive advantages, managing crises, managing results,
managing growth? And how good is their follow-through? If they lack good
answers to these questions, the organization is not long for this world.
Company expertise:
What are their core technologies? Sales? IT? Logistics? Marketing? Finance?
Research and development? Manufacturing? Don’t believe that they can offer more
than two core technologies. If the recruiter tells you they have more than that
they’re bullshitting. Best example: 3M Corporation has only one core
technology: adhesives. They know more about adhesives (R&D) than any ten
other firms. They’re poor at marketing, so-so at sales, adequate at
manufacturing, ordinary at finance, and the leader of the followers in
technology. But boy, do they know adhesives and they make $$Billions on adhesive
products. Strategy? “Make a little, sell
a little.” Or, Ralston Purina: Marketing is really their only core technology. And
they own the dry pet food business all over the world. (There’s a lesson in all
that!) It can be argued that the reason General Motors got lost in the last
thirty years is that they had no
highly valued core technology, while other auto firms had focused on developing
a technology or two.
Recruiters’ commitment:
Why do the interviewers like working at the firm? Why is this important to
them? What two things does the company need to do better for its employees?
This should give you further insights into whether or not you want to work for
the firm.
The job position: Parameters,
responsibilities, reporting relationships, freedom to define issues,
objectives, etc. Opportunities for advancement? Career ladders are largely
non-existent today. But your ability to see opportunity is your real career
future.
Compensation: Don’t
be in a hurry to talk about salary. The more you understand the job, are able
to segment it and talk about it from several perspectives, emphasizing its
complexity, the better salary you’ll be able to obtain. In addition, what benefits
and, especially, what training will the company provide or fund? Last, what are
the things of importance that you want in a position?
A dangerous
question: I’d be cautious about the use of this question, but it’s one of
my favorites: “How would I get in trouble in this firm?” If you get an honest
answer, you’re liable to find it quite valuable. Ignore the obvious responses
like theft, “politics,” or “game playing.” If the answer is trite, sit there
and wait through the silent nerves until you get an intelligent answer. If
nothing comes, that’s important information too. One thing it means is that you
need to interview with someone else at the firm.
Certainly, there are more than an hour’s questions here. So,
depending on the situation and your interests, pick and choose. However, when
you listen voraciously and you hear the recruiting manager come up with some
unique, outlying information, then you can use those well-developed
conversational skills to find out a lot more useful data. And it’s liable to be
very, very good stuff.
Photo by flickr.com: angusmci