Many people do not seem to recognize that getting buy-in for their ideas is not only key to organizational success--but also to personal and career success. This is an issue that does not seem to go away or get old. Furthermore, the inter-disciplinary set-up of businesses today just makes the competency both more difficult and more valuable.
Surprisingly, there is a definite process for how actionable recommendations evolve and gain acceptance. When I say “process” I’m revealing that much of communication is built upon protocols. To a degree, communication process can be compared to software development process—to coding.