On numerous occasions as a management consultant, I have asked execs about how much time they take to think about process, innovation or strategy. Often, the response was that they didn’t have time to think. A couple said that they were paying me to do the thinking. A compliment, but very unwise. And I provided a very deliberate rationale for why that rationale was lousy.
So how did we get to the place where managers don’t realize that thinking is part of their job? In a very thoughtful and fascinating article in the MIT Sloan Management Review, Duncan Simester pointed out that the bias for doing, not thinking, is built into business. Companies succeed by creating a successful business model—and then scaling it massively. Massive scaling requires a “finely tuned system with highly standardized processes.” So, getting promoted requires “almost a singular focus on execution. A bias toward execution.”
Developing Bias.
Although the study of bias has focused largely on about a dozen standard bias processes, it’s very important to understand how we usually--and unconsciously--create our own biases, sometimes helpful and other times damaging—and how we can sometimes spot them and change them as necessary.
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